It should almost Who the hell is she shirt go without saying that social media is baked in. Naturally, pictures of tablescaped dinner parties complete with moulded butter are catnip on Instagram. Plus, part of the popularity can be traced to the moment we are seeing for all things “coquette”, the embrace of things squarely “girly”, from bows to ballet flats. Butter moulding is not new. In 2018, Laila Gohar, whose food artistry is hard to fully capture in words, made a sculpture of a reaching hand in butter. Other designs have included segments of faces with piercing, if creamy eyes. “The first butter sculpture I made was in 2018,” Gohar told Vogue in January. “At the time I hadn’t seen contemporary butter sculptures around. I was doing research and reading about the first butter sculptures that were made of yak butter in ancient China. The idea started from there.” Now no fashionable table, crafted with social media front of mind, will be properly laid without one this Easter weekend.
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But it is not all good news Who the hell is she shirt The danger is that the ease with which it is possible to shop secondhand, as well as its relative affordability, is making attitudes towards it more akin to that of fast fashion. Rather than being treated as something to treasure and take care of, it can be seen as disposable in the way other garments might. Without the guilt of having bought something new, there is a worry that consumers use it as an excuse to continue to consume at pace. The consequences are not evenly meted out. As the Or Foundation stated in its Stop Waste Colonialism report: “The fashion industry uses the global secondhand clothing trade as a de facto waste management strategy.” Based in Kantamanto market in Accra, Ghana, it is dedicated to tackling the injustice of fashion’s trash problem. While it remains to be seen whether some of these secondhand businesses can turn a profit, it will not be for want of appetite for preloved fashion.
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